Are you an executive in a Loyalty Program? Or perhaps you are a Loyalty Program frequent flyer wondering if your hard-earned miles are still worth the effort, or a travel enthusiast curious about the evolving landscape of rewards programs? This is your opportunity to witness a clash of perspectives and gain invaluable insights into the future of travel rewards. 

We hosted a compelling debate between travel experts Oliver Ranson from Ranson Pricing and Mukund Srinivasan from Customer Capital as they tackled the provocative question: “Are Frequent Flyer Miles Dead?”. Oliver Ranson, a pragmatic airline Revenue Economist, argues that devaluation and increasing complexity have rendered miles largely obsolete, while Mukund Srinivasan, a seasoned loyalty program manager, expertly defended their enduring value, revealing strategies for maximizing their potential.

Whether you’re a seasoned miles aficionado or a curious traveler, this debate promises to be informative and engaging. Discover whether your miles are a golden ticket or a fading relic. Watch the recording to decide for yourself!