General Data Protection Regulation

As of May 25, 2018, a new privacy law called the General Data Protection Regulation (GDPR) is in effect in the European Union (EU). The GDPR expands the privacy rights granted to EU individuals and places many new obligations on organizations that market to, track, or handle EU personal data, no matter where an organization is located.

These are your rights as an individual under the GDPR:

Right to be Forgotten
Definition: Any individual has the right to request that the Loyalty Security Alliance delete all data on that individual in a quick and timely manner.

What this means for you
This means that all attendees to our events, conferences, webinars, and workshops who have filled in information to register, all who have given contact information for requests of information, have met with one of our Team Members and shared contact information, or has signed up for our Newsletter, can request that the LSA delete any/all personal data of themselves, and it will be permanently deleted.

Please note that when you register for an event, you are automatically entered into the database. If you have requested deletion prior but register for an event after, you will be back in the database.

Right to Object
Definition: An individual may prohibit certain data uses.

What this means for you
Depending on the data being objected to, it may prohibit you from being included in our mailings or event attendee lists, we require certain information, such as company and title. You are within your rights to object to providing any of the data required in order to register.

Right to Rectification
Definition: Individuals have the right to request that incomplete data be completed, or that incorrect data may be corrected.

What this means for you
You may request that we complete and/or correct any personal data we have collected on you. For instance, if we email you by your official name but would rather be known by an abbreviation, or you’ve moved or changed a phone number or would like to add another email address.

Right of Access
Definition: Individuals have the right to know what data about them is being processed and how.

What this means for you
See the sections below to learn what information the Loyalty Security Alliance collects, and how it is used.

Our Commitment

Personal Information
The Personally Identifying Information we collect from our registrants may include full name, referral name, company name, job title, email addresses, phone & fax numbers, mailing addresses (city, state, zip, country), employment information (position title) publicly available information pertaining to the person from LinkedIn, invoicing history and events attended.

Website Information
When someone visits our website or joins our webinars, various data points may be logged, such as IP address (which may in some cases be Personally Identifying Information), browser type/version, domain, and operating system.

If you register for one of our events or webinars, the registration process provides us with contact information (name, mailing address, phone number), and financial information (the last four digits of the credit card number, expiration date). Registration for our conferences goes through Ai Events.

Financial information may ONLY be shared with third parties (beyond LSA and Ai Events) for verification, processing, and fraud detection purposes.

How Do We Use the Data We Collect?

Personal Information
Personal information is used so we may contact you with event offers, follow-up emails from events you have attended, mailings pertaining to the LSA, to create event badges with your name, job title, and company name, to create attendee contact information sheets for events.

We may share your information with a presenting company from a webinar you signed up for, this is disclosed during registration.

Website Information
We use the tracked information from our websites, including IP addresses, to help diagnose problems with our servers, administer our websites, and ensure the security of our networks. Any Financial Information obtained from you through our websites may only be shared with third parties for verification, processing, and fraud detection purposes.

We may use cookie information to maintain continuity in user experience or gather data for use of our Information Technology, Sales, and Marketing departments, and other corporate purposes.

How to Exercise Your Rights
All data privacy and security concerns or requests should go to contact@loyaltyfraudassociation.org. Be sure to include your event-related contact information if applicable so that we can accurately process your request in a timely manner.